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"Show Me the Content Marketing ROI!"
Disabling the Data Discord and Enabling the Data
How Kraft Harnessed Data to Transform Marketing
Dos and Don’ts of Becoming a Successful Data-Driven Marketer
New Havas Brand to Drive More Than $70M in Data-Related Revenue
Nike Uses Wearable Data to Recreate "Your Year"
Retailers Could Deploy Beacons in New Ways in 2015
Spotlight On: Pandora's Jack Krawczyk
4 Trends in Demand Generation for 2015
Brands Increasingly Choose Data Ownership
The Internet of Things Could Wreak Havoc on Industry Standards
Marketing Resolutions – How to Build a Better Customer Experience
Big Data: Simple as a Can of Soup
Podcast Content Ideas to Captivate Your Audience
Pinterest to Focus on "Intent" Data
VIDEO: Data Has Transformed Marketing Into Era of Engagement, Says Marketo
Wearables: A Double-Edged Sword
Data's Role in Music and Marketing
IAB: Marketers Eager to Optimize Data Tools [Study]
Steal This: How Competitive Intelligence Can Help You Win More Customers
How Is Data Changing Programmatic Buying?
ClickZ Is Not as Fun as Katy Perry
Obama's Privacy Policy Might Be Bad for Marketers
The Increasingly Big Game Around the Big Game
3 Ways to Advance Digital Marketing in Your Organization
What Does Big Data Mean for the Internet of Things?
How Can You Make Your Big Data "Smarter"?
Spotlight On: Jason Kodish, Global Data Scientist, DigitasLBi
A Good Content Strategy Is Like a Healthy Diet
Are Consumers Gaming You? Let Them, Says Mindshare Study
The Home Depot Rocks Social Media [Study]
YP Data Helps National Brands Go Local
Big Data and the CMO: Only the Tech-Savvy Survive
ClickZ Content Takeover Day One: A Look at What's Coming Up
5 Ways to Turn Customer Obsession Into Marketing ROI
4 Reasons Why You Hate Your Sales and Marketing CRM Software
Remarket Lead Nurture: Maximize Lead Acquisition & Conversion
The Evolution of the CPG Influencer Model: It’s Not the Parents
Lessons in Content Creation From 5 Brand Tumblrs


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